{"title":"COGNITIVE DISSONANCE","description":"\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1045\/9879\/8679\/files\/cognitive-dissonance-collection-cover.png?v=1792103205\" alt=\"Cognitive Dissonance collection cover for OverThinking Concept. Monochrome surreal portrait with fragmented geometry. Think \/ Believe \/ Feel \/ Do.\"\u003eBetween what we think, what we believe, and what we do.\u003c\/p\u003e\n\u003cp\u003eCOGNITIVE DISSONANCE explores the friction between reason, emotion, conviction, and action. Each piece becomes an artifact of the questions we carry and the contradictions that shape us.\u003c\/p\u003e\n\u003cp\u003eWe don't illustrate the mind. We design its contradictions.\u003c\/p\u003e","products":[{"product_id":"memento-mori-long-sleeve-tee","title":"Memento Mori Long Sleeve Tee","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRemember that you are finite. Make your existence meaningful.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA galaxy above. A lifetime below. A moment in eternity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eMemento Mori Long Sleeve Tee\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e brings classical Stoic philosophy into a visual exploration of human existence. Its minimalist white graphic traces a journey from the vastness of the cosmos to the stages of human life, reminding us of the fragile, fleeting nature of our time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAt its heart lies the ancient maxim \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eMemento Mori\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e: remember that you will die. Not as an invitation to fear, but as a call to live consciously, question what truly matters, and recognize the value of the time we have.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe contrast between the endless universe and the brief human journey invites a deeper reflection on mortality, meaning, and our place in existence.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eProduct Details\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e100% combed and ring-spun cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHeather colors contain polyester\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLightweight fabric: 4.2 oz\/yd² (142 g\/m²)\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eClassic unisex fit\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eTubular construction for a clean silhouette\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eReinforced shoulders for added durability\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eMinimalist black-and-white graphic\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eMade to order, specifically for you\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eYour time is finite. Your choices give it meaning.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePart of the OverThinking collection, created for those who question existence, contemplate life's deeper questions, and look beyond the obvious.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis product is made especially for you after you place your order. Producing on demand rather than in bulk helps reduce overproduction. Thank you for making a more thoughtful purchasing choice.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong class=\"size-guide-title\"\u003eSize Guide\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"imperial\"\u003e\n\u003ctable cellpadding=\"5\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e \u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eLONG (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWIDE  (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eS\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003ctd\u003e18\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eM\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e29\u003c\/td\u003e\n\u003ctd\u003e20\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e30\u003c\/td\u003e\n\u003ctd\u003e22\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eXL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e31\u003c\/td\u003e\n\u003ctd\u003e24\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e2XL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e32\u003c\/td\u003e\n\u003ctd\u003e26\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e3XL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e33\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e4XL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e34\u003c\/td\u003e\n\u003ctd\u003e30\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"metric\"\u003e\n\u003ctable cellpadding=\"5\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e \u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eLONG (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWIDE (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eS\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e71.1\u003c\/td\u003e\n\u003ctd\u003e45.7\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eM\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e73.7\u003c\/td\u003e\n\u003ctd\u003e50.8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e76.2\u003c\/td\u003e\n\u003ctd\u003e55.9\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eXL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e78.7\u003c\/td\u003e\n\u003ctd\u003e61\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e2XL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e81.3\u003c\/td\u003e\n\u003ctd\u003e66\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e3XL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e83.8\u003c\/td\u003e\n\u003ctd\u003e71.1\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e4XL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e86.4\u003c\/td\u003e\n\u003ctd\u003e76.2\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e","brand":"OverThinking Concept","offers":[{"title":"S","offer_id":55256455086423,"sku":"1005224_3456","price":26.0,"currency_code":"CHF","in_stock":true},{"title":"M","offer_id":55256455119191,"sku":"1005224_3457","price":26.0,"currency_code":"CHF","in_stock":true},{"title":"L","offer_id":55256455151959,"sku":"1005224_3458","price":26.0,"currency_code":"CHF","in_stock":true},{"title":"XL","offer_id":55256455184727,"sku":"1005224_3459","price":26.0,"currency_code":"CHF","in_stock":true},{"title":"2XL","offer_id":55256455217495,"sku":"1005224_3460","price":27.0,"currency_code":"CHF","in_stock":true},{"title":"3XL","offer_id":55256455250263,"sku":"1005224_3461","price":29.0,"currency_code":"CHF","in_stock":true},{"title":"4XL","offer_id":55256455283031,"sku":"1005224_3462","price":30.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1045\/9879\/8679\/files\/unisex-long-sleeve-shirt-black-front-6ac29823d37b9.jpg?v=1791137853"},{"product_id":"brainstorm-stainless-steel-tumbler-with-handle","title":"Brainstorm Stainless Steel Tumbler with Handle","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFuel your focus. Let your ideas flow.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSome minds never switch off. They connect ideas, question everything, and turn mental chaos into creative momentum.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Brainstorm Stainless Steel Tumbler brings that energy into your everyday routine. Featuring bold psychological artwork of a brain unleashing a vibrant storm of ideas, symbols, lightbulbs, and icons, it captures the brilliance and unpredictability of a mind in constant motion.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFinished in sleek white with the distinctive OVERTHINKING and BRAIN STORM typography, this tumbler is designed for thinkers who bring their inner world into everything they do.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eBuilt for your everyday flow\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eDurable stainless steel:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A sturdy construction designed for everyday use.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eHot or cold for hours:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Insulation helps maintain your beverage’s temperature for hours.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eComfortable handling:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A sturdy handle makes it easy to carry between home, work, and wherever your ideas take you.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSpill-resistant lid:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e The clear lid helps reduce spills while you're on the move.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eTwo size options:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Choose between 25 oz and 40 oz to suit your routine.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eDistinctive artwork:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A bold brain-inspired design that brings the OverThinking identity to life.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eWhether you're deep into a project, commuting, or taking a moment to recharge, bring your inner world along for the ride.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eThink boldly. Sip thoughtfully. Keep the brainstorm going.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade especially for you after your order is placed. Producing on demand rather than in bulk helps reduce overproduction, making your choice a more thoughtful one.\u003c\/span\u003e\u003c\/p\u003e","brand":"OverThinking Concept","offers":[{"title":"25 oz","offer_id":55256874254679,"sku":"2158964_16440","price":30.0,"currency_code":"CHF","in_stock":true},{"title":"40 oz","offer_id":55256874287447,"sku":"2158964_19514","price":33.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1045\/9879\/8679\/files\/image_20261004_210229.jpg?v=1791142382"},{"product_id":"neural-grid-premium-duffel-bag","title":"Neural Grid Premium Duffel Bag","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eCarry the architecture of your mind.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYour thoughts never stand still. Neither should your style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Neural Grid Duffel Bag transforms the complexity of the mind into a bold visual statement. Featuring an intricate dark pattern of neural pathways, brain hemispheres, and chalk-inspired details, it captures the tension between structure and the beautiful chaos of an overactive mind.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDesigned for thinkers who move with purpose, it combines distinctive artwork with practical storage for everyday life, gym sessions, and weekend trips.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eDesigned to stand out\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eDistinctive artwork:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e An all-over neural-inspired pattern that reflects the complexity of the thinking mind.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eDurable construction:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Sturdy fabric and T-piping provide structure and support.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003ePractical storage:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A spacious main compartment, a side pocket, and a small interior pocket help keep your essentials organized.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFlexible carrying:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Dual padded handles and an adjustable, removable padded shoulder strap offer versatile carrying options.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSignature identity:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Black fabric details and the OverThinking silhouette branding complete the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eMore than a bag, it is a statement about the mind you carry with you.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003ePack your gear. Carry your thoughts. Wear your mindset.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"OverThinking Concept","offers":[{"title":"Default Title","offer_id":55257013420375,"sku":"3210796_15155","price":55.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1045\/9879\/8679\/files\/all-over-print-gym-bag-white-left-front-6ac2a98eba335.jpg?v=1791142367"},{"product_id":"mind-heart-coexistence-backpack","title":"Mind \u0026 Heart Coexistence Backpack","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eWhen reason meets emotion.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTwo forces shape the way we experience the world: what we think and what we feel.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Mind \u0026amp; Heart Coexistence Backpack explores the tension between logic and emotion through a visual dialogue between the brain and the heart. A deliberate red accent interrupts the composition, creating a striking contrast that reflects the delicate balance between rational thought and human feeling.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDesigned for minds that question, hearts that feel deeply, and people who refuse to settle for simplistic answers, this backpack brings a thought-provoking concept into everyday life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBecause understanding the world requires more than thinking. It also requires feeling.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eCarry both sides of yourself.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eProduct Features\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eAll-over printed design:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A distinctive visual concept exploring the relationship between reason and emotion.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e20 L capacity:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Space for your everyday essentials.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eLaptop compatible:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Fits a laptop up to 15 inches.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eHidden back pocket:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A discreet and practical storage space.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eWater-resistant material:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Helps protect your belongings in everyday conditions.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eDesigned for Balance\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWhether you're heading to work, studying, travelling, or exploring new ideas, the Mind \u0026amp; Heart Coexistence Backpack combines practical everyday functionality with a design that expresses the complexity of being human.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eOverThinking Concept. Think deeply. Feel fully.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"OverThinking Concept","offers":[{"title":"Default Title","offer_id":55377884938583,"sku":"6528369_10876","price":42.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1045\/9879\/8679\/files\/all-over-print-minimalist-backpack-white-front-6acb9da06d382.jpg?v=1791729075"}],"url":"https:\/\/overthinking-concept.myshopify.com\/collections\/cognitive-dissonance.oembed","provider":"OverThinking Concept","version":"1.0","type":"link"}